Please observe the following guidelines when submitting a quote for an APMdigest list:
APMdigest regularly features lists with quotes from experts across APM and related industries. The most prominent APMdigest list is the annual APM Predictions feature. Throughout the year APMdigest posts several other lists as well, usually providing tips or recommendations relating to a specific topic. These lists are consistently the most popular content on APMdigest.com.
Check out some of the lists from recent years to see the format and style of quotes:
15 Ways to Bridge the Gap Between IT and Business
Quotes included on a list must meet the following guidelines:
■ The quote should be from the most appropriate expert within your company. When you submit the quote, make sure to include the name and title of the person being quoted.
■ The quote should address the specific question posed for the list. Quotes that do not clearly address the question cannot be included on the list.
■ The quote should be objective, vendor-neutral, and not promote your company, products, partners or any vendor — or criticize the competition.
■ The quote should be about one paragraph or less — about 2-4 sentences. Average responses are between 50 and 150 words. Anything more than that is probably too long. Quotes that are too long will be edited by APMdigest. If you want to talk about the topic at length, you are free to submit a separate blog on the topic.
■ The quote should provide only one answer to the question, and focus on that specific point. A quote with multiple points jammed into it will not be usable. For example, if the list is about a type of technology that will achieve a certain goal, the quote should cover only one technology option; not multiple technologies. The format of the lists requires all quotes to be categorized, and it is very difficult to place a quote on the list when it fits into multiple categories. If the quote fits into multiple categories, it may be edited into pieces, or may not be included on the list.
■ Note that the categories of a list are not predetermined. The categories are determined only by the submissions received for that list.
■ The format of the quote should not be a list of bullet points. The quote should read as a cohesive paragraph.
■ The quote should be specific. When a quote is too general, it may not fit into any categories, and therefore cannot be included in the list.
■ If you are unclear whether a quote will fit into a particular list, run it by Pete Goldin, Editor and Publisher of APMdigest.
■ Please send the quote by the designated deadline. APMdigest cannot guarantee that a late quote will be included on the list.
■ APMdigest reserves the right to edit any quote submitted, and the inclusion of any quote on a list is at the sole discretion of APMdigest.
■ APMdigest will always send you an email with a link to the page whenever one of your quotes is posted as part of a list.