PR Tips

The following are tips for PR and Communications Managers and Agencies in DevOps-related markets.

Please put Pete Goldin's email address on your PR mailing lists and keep DEVOPSdigest informed about your company or your client's business. Our Industry News section may feature some of your press releases.

Also, if you are interested in contributing a feature article or blog to DEVOPSdigest, contact Pete Goldin.

Click here to read editorial guidelines for blogs from non-vendors.

Click here to read guidelines for blogs from vendors.

Click here to read guidelines for submitting a quote for a DEVOPSdigest list, such as our annual DevOps Predictions list. The list guidelines are located on APMdigest.

Click here to find out more about DEVOPSdigest.

Posting Your Company News on DEVOPSdigest

Here are a couple more tips related to posting your PR on DEVOPSdigest:

■ DEVOPSdigest does not do "briefings" on new products or other news, but we will cover your new product or other announcement in Industry News if it applies to DevOps, and meets our guidelines for the type of announcements we cover. No need to set up a briefing, just send the press release.

■ Feel free to send any PR, news or blog submission ideas to Pete Goldin. We read every email. If DEVOPSdigest is interested in posting your content, we will definitely get back to you. If you do not hear back from us, we are not ignoring you - it simply means that particular content is not the right fit for DEVOPSdigest. Unfortunately we get so many requests to post content, we do not always have the ability to respond with a "no thanks".

■ If a press release is about a study or survey relevant to DevOps, this content would not be posted in our Industry News section. It would be posted as a blog in our Vendor Forum under a byline from your company or client. Click here to read guidelines for setting up a blogging account and contributing to our Vendor Forum blog. DEVOPSdigest is very interested in this type of content.

■ If a press release or other announcement is from a sponsor of DEVOPSdigest, we include links to the company home page at the end of the post, as well as other links that relate to the news. We also include a clickable copy of the sponsor's ad embedded within the post.

■ If a press release or other announcement is from a company that is not a sponsor of DEVOPSdigest, no links are included with the post.

■ DEVOPSdigest will honor any embargo requested, if you send press releases prior to release. However, it is not necessary to send an embargoed press release a week in advance — the day before the announcement is fine.

■ DEVOPSdigest does not post press release text verbatim in our Industry News section. Most press releases are edited prior to posting, to meet DEVOPSdigest guidelines. For example, the following are usually removed from the post: claims to be the leader in the market or first to market; overly promotional or hyperbolic text; boilerplate company profiles or product descriptions; references to previous news announcements; most quotes from customers; product pricing; any hyperlinks.

Types of Technologies Covered by DEVOPSdigest

DEVOPSdigest posts news relating to DevOps, including:

DEVOPSdigest accepts blogs on topics relating to DevOps including:

■ DevOps

■ Development Processes

■ Development Technology

■ Development Automation

■ Agile Development

■ Continuous Development

■ API (Application Program Interface)

■ Development Monitoring and Analytics

■ Application Performance and Quality Testing

IT Operations topics, such as Application Performance Management, are usually covered by DEVOPSdigest's partner site APMdigest.

Types of PR Covered by DEVOPSdigest

To be covered in DEVOPSdigest Industry News, the announcement must qualify as "news", meaning it must be something new that has not been announced or covered before.

DEVOPSdigest posts press releases and other announcements about:

■ New products

■ New product versions or releases

■ New free tools

■ New features

■ Product, tool or feature availability

■ New services

■ New partnerships

■ Acquisitions

■ Certifications

■ Special programs, such as partner programs

■ New CEO, President, CTO or CIO

Typically DEVOPSdigest does not cover news on company growth, quarterly or annual financial results, new funding, new business wins, awards, new webinars, new white papers. We make some exceptions to these rules for DEVOPSdigest sponsors.

The Latest

July 25, 2017

Test teams feel the need to adopt DevOps, but that migration is not always seamless, according to a new survey by LogiGear. That may be because 25 percent of respondents said their Ops/IT team is always helpful to the test team and its needs; 37 percent said Ops teams regularly help bring about good test environments; 27 percent said Ops can be "slow or difficult" ...

July 24, 2017

SecOps is a seamless collaboration between your IT security and IT operations teams. The goal is to streamline security processes, and ensure that every piece of code that makes it into production is as secure as possible. If you've ever thought of revamping your company's current security operations to make it more agile, or if you've been thinking about building out a SecOps function, here are 5 tips you should keep in mind ...

July 20, 2017

Financial services organizations are high value targets for cyber criminals all over the world. Because of this, it is imperative that the keys and certificates used by financial service DevOps teams are properly protected. If not, bad actors can easily exploit cryptographic assets and wreak havoc on sensitive corporate data, all while remaining undetected ...

July 18, 2017

In the last year, businesses around the globe significantly increased their use of open source and although they readily acknowledge growing concerns about open source-related security and operational risks, the effective management of open source is not keeping pace with the increase in use ...

July 17, 2017

A Forrester survey confirmed what high-performance organizations have already said – DevOps is here to stay. Diving into the details, however, the study also shows that the DevOps journey may be in for a rude awakening. Companies in all industries are embracing DevOps for superior productivity, but many organizations struggle to overcome barriers that prevent them from translating these programs into improved business results ...

July 14, 2017

Despite the pervasive belief that security and development teams have conflicting priorities, initiatives such as creating DevOps environments and focusing on product innovation have the two teams aligned toward a common goal of creating secure software, according to a new study from Veracode ...

July 12, 2017

Gartner, Inc. highlighted the top technologies for information security and their implications for security organizations in 2017 ...

July 10, 2017

DevOps practices lead to higher IT performance, according to the 2017 State of DevOps report This higher performance delivers improved business outcomes, as measured by productivity, profitability, and market share ...

June 28, 2017

Why Agile? DEVOPSdigest asked the experts for their opinions on what are the most important advantages of being Agile. Part 5, the final installment, covers how Agile improves product quality and the customer experience ...

June 26, 2017

Why Agile? DEVOPSdigest asked the experts for their opinions on what are the most important advantages of being Agile. Part 4 covers how Agile impacts team productivity ...

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