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RapidAPI Rebrands as Rapid
November 08, 2022
RapidAPI rolled out a new brand strategy, including updating its name to Rapid.
"Our new brand identity better encompasses our mission of empowering developers to create software," said Iddo Gino, co-founder and CEO of Rapid. "Rapid has continually evolved since it was founded in 2015, and the rebrand to Rapid is no exception. The branding was the perfect opportunity to make changes to our name and logo to reflect our evolution and where we are going - expanding our platform and services within the API market to include everything developers need to work more efficiently and creatively," he said.
Rapid has unveiled its new name, new logo and new out-of-office and digital campaigns as part of an extensive rebranding initiative. The new brand and visual language reflects the core values guiding Rapid's product development - empowering developers, enabling creativity, and accelerating innovation on the company's next-generation API platform.
The new Rapid brand reinforces the company's focus on delivering the next-generation API platform to power the industry.
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