Datrium Unveils Automatrix Platform
May 15, 2019

Datrium announced the Automatrix platform, the secure multicloud data platform for the resilient enterprise designed from the ground up to deliver best-in-class compute, primary storage, backup, disaster recovery, encryption and data mobility capabilities from the same software-defined converged infrastructure.

Automatrix will offer a suite of autonomous data management applications, built on its new SaaS application framework, which leverages machine learning to simplify and automate complicated IT tasks. The first generally available app, ControlShift (previously Project CloudShift), powers the world's easiest, fastest data mobility orchestration – including workflow automation for zero-RTO disaster recovery optimized for VMware Cloud DR and frictionless workload portability between clouds; it will be followed by apps for analytics, compliance and search.

The next generation technology in Automatrix completes Datrium's platform, which can be deployed on-premises or in the cloud as software-defined HCI or split-provisioned storage. Datrium also announced it increased capacity of its Cloud DVX solution by 38X to 1.15 petabytes. The company shared that it will offer even more data services on Amazon Web Services (AWS) within one year, including primary storage that augments the capacity in Datrium Cloud DVX, and will port to Microsoft Azure in 2020.

By eliminating the traditional complexities of managing data across its lifecycle and by providing global data governance and a consistent experience across clouds, Datrium's Automatrix platform provides a sure path to IT transformation for enterprises so that their IT organizations can become more strategic and meet the business requirement for instant user outcomes in the on-demand economy. In separate press releases today, Datrium announced its vision for IT transformation and findings from original research on the State of IT Transformation.

To manage data across its lifecycle, IT has to deal with five data services: primary storage, backup, DR, encryption and mobility. When these functions live in separate products, it slows everything down and adds operating friction, presenting core problems that inhibit digital transformation:

- Product sprawl has negative effects on cost, SLAs, risk management and business agility.

- Workload immobility hampers agility because each of these five legacy products are land-locked and unable to move easily to the cloud. Without converged data services that are consistent across clouds, multicloud workload portability is simply not practical.

- Siloed data management (i.e., when data is in separate data service silos) makes data difficult to govern, secure, audit, analyze, search and makes it hard to plan for growth.

Datrium Automatrix incorporates the five data services of computing workloads in a single unified data platform across clouds to deliver the following key benefits:

- Consistent experience on-premises or cloud: By unifying and automating data services with a multicloud platform, enterprises have a much simpler and more efficient infrastructure to operate, and much more fluid workload portability across clouds with a consistent experience. This is complemented by the Datrium Forward software subscription model, which enables the platform licensing itself to be portable.

- Cost-efficient multicloud workload portability: Autonomous data services that are intelligent and always-on (self-optimization, self-protection, continuous data verification, continuous compliance checks, end-to-end encryption and more) minimize switching costs in moving workloads across clouds.

- Liberation from overhead operating tasks: Automatrix's cloud-first design enables the next level of consolidation of workloads and automation of day to day operating tasks by using SaaS and software-defined converged infrastructure to simplify operations.

"In a world that's always on, enterprises struggle to meet their IT transformation objectives with solutions that lack the performance to run demanding modern workloads. They need automation to lighten the burden IT managers face with managing unprecedented data growth and data center complexity," said Tim Page, CEO at Datrium. "Instead of bolting on missing storage services like other vendors attempt to do in the race to the data plane – for example, primary storage vendors adding backup after the fact or vice versa – we approached the problem holistically from the start by building in all five functions necessary to run applications fast, maintain uptime and keep data safe, on premises or across multiple clouds. Automatrix is the culmination of our work to develop the first autonomous, multicloud data platform. It consolidates data, automates data management and brings the services to the data, instead of bringing the data to the services, creating new levels of efficiency and data availability that help enterprises to simplify and transform their IT."

The Datrium Automatrix platform is available now.

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